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Where Ideas Launch - Sustainable Innovation Podcast

Where Ideas Launch - The Podcast for the sustainable Innovator has achieved a global top 5% ranking and continues to push boundaries on what’s possible to heal our planet and our world.The podcast shines its light on sustainable heroes, businesses, educators, and activists working toward a purpose; a planet that can sustain the life within it. 

Our line-up includes outstanding management thinkers, educators, consultants, coaches, chief executives, artists, entrepreneurs and many others.

To access the podcast and its resources, go to our website  Where Ideas Launch – The Podcast for the Sustainable Innovator

This podcast aims to:

  • Explore creativity from the eyes of educators, professionals, entrepreneurs, and artists.
  • Examine sustainable business models, circular economy, waste management, energy, supply chains and other ways to support the UN sustainable development goals.
  • Challenge the status quo: spark momentum for change.

Statistics: - Leader in the category of management.

Global top 5% Podcast

#7 UK Innovation Podcast

#12 UK Sustainability Podcast

7900+ downloads.

Downloaded in 81 Countries

69 chart appearances

36 country rankings

16 Top 10 chart listings

Number 1 in 4 Countries

  1. All Episodes
  2. 041 Develop your idea

041 Develop your idea

Aug 27, 2021

We discussed in a previous episode about your why, and your what, but before you start testing, you need to know your who.

Who are you selling to specifically? What are the characteristics of people who have this problem, or what are the conditions under which this problem is experienced?

Use your research results to understand:

Ideal Client

Niche

Prototype and Test

Go to Market Strategy.

Supply Chain, Finance and Legal


Truth bomb: It will cost you far more to develop the wrong idea than it costs to start again and find a better idea. Development takes the input from your market research and aims to convert it into a mock-up of commercial reality.

Tune in to learn more!